Unlock the hidden potential in everyday work. In the video lesson “Innovate Anywhere,” you’ll join Barry Hurewitz as he walks through the EXACT playbook he used to transform his first business, a humble, fledgling seal‑coating venture into a faster growing, data‑powered business, despite zero tech background. You’ll learn:

• How to rip up an industry’s “rules” and build new ones

• Why constraints are your secret weapon for creative solutions

• A repeatable process for spotting unmet needs (even in commodity spaces)

• Real‑world tips for gathering and leveraging public data to outmaneuver incumbents

By the end, you’ll see your own role—and your company’s “boring” processes—with fresh eyes.

This concise  companion workbook of thought‑starters provides you with a quick‑start to running your first micro‑experiment in any department.